Steps 1-3: Through expert coaching, guided exercises, and insightful assessment reports, we will uncover your talents and passions and do some forward-looking career planning. With that context, we’ll help you develop an authentic, magnetic brand statement that will serve as a north star for your career.
Step 4: We will then help you express your Magnetic Brand messages to others. Based on your career situation, goals and bandwidth, you’ll choose whether to focus on some or all of the below areas.
- LinkedIn profile & resume – We’ll provide detailed guidance, editing, and design support to bring your market positioning to life.
- Verbal story – Through thoughtful exercises and opportunities to practice, you’ll prepare to confidently and crisply share your expertise, accomplishments and future vision during career conversations or interviews.
- Thought leadership – Our writing team will work with you to develop a forward-looking content plan and will help you write or edit the first 1-3 posts/articles. You’ll also learn how to amplify your content so more people will see it. If you’d like to continue to work with the writing team after the program ends, you’ll be able to do so at discounted program graduate prices.
Bonus! Speaking Engagements – A guest speaker will share strategies and tips for securing speaking engagements and help you decide if doing so is a priority for you.